Like any company looking to survive in today’s fast-paced digital world, Nike and Under Armour both understand the value of best-in-class tech talent. The two athletic wear rivals go head-to-head in almost every arena: from who can design the better footwear to who lands the bigger client endorsements. And facing up on who hires the better engineering and development talent is no exception.
While you shouldn’t expect the same deal LeBron James scored with Nike or that Tom Brady enjoys for sporting Under Armour, the truth is that Nike and Under Armour salaries for tech talent are pretty competitive—both with each other and the expectations for tech compensation at large.
Looking at the overall average salaries at both companies on Paysa, Nike has an overall edge with an average annual base salary of $101,000 per year:
*Note: salaries shown here may have updated from the time of publication.
Of course, keep in mind that those are overall averages—not tech specific—and therefore are weighed down by the employees at Nike’s 750+ global retail stores and Under Armour’s 280 locations. Nevertheless, the discrepancy between the two overall compensations doesn’t seem to carry over into Under Armour and Nike salaries for the first tech role we analyzed: the web developer.
Average Nike and Under Armour Salaries for Web Developers
If you thought the competition thing between these two brands was a joke, let this first salary comparison be a lesson in just how much the two companies go against one another. Both Under Armour and Nike salaries for web developers are exactly the same at $111,000 per year.
Well, the total salary is the same at least. At Nike, that $111,000 per year is broken down into a base of $101,000, an annual bonus of $8,000, and company equity of $3,000 per year.
But over at Under Armour, that $111,000 per year is just pure salary—no bonus, no annual equity.
Which means that if you’re a web developer, you have an important decision to make when comparing these two companies. For people more interested in higher guaranteed pay, the Under Armour opportunity is probably the way to go. However, if you’re willing to take a bit more risk (with the potential for higher reward—particularly with the equity), than Nike salaries may be more in-line with your way of thinking. The cool thing is that no matter which company you choose, you’ll be making well above the industry average for web developers of $92,000 per year.
Average Under Armour and Nike Salaries for Software Engineers
Unfortunately, the same cannot be said for software engineers working at Under Armour. The industry average salary for a software engineer comes in at $110,000 per year, however people in that role with Under Armour earn an average of $98,000 per year.
Luckily, that Nike salaries for that position look much better. Software engineers at Nike earn an average of $113,000 per year, including a $102,000 annual base salary, $8,000 bonus each year, and $4,000 in annual equity.
Such a gap is likely to sway the majority of tech talent toward Nike. However, leadership potential can be a defining attribute for best-in-class engineers, so let’s look at how the two companies compare with one final position:
Average Nike and Under Armour Salaries for Engineering Managers
Unfortunately, as with the software engineering role, Under Armour salaries just cannot match up. The average engineering manager at Under Armour earns just $124,000 per year—that’s $29,000 less per year than the national average for the role.
Nike walks away victorious for leadership positions, too. The average salary for engineering managers of $158,000 per year includes a base salary of $142,000 per year, $10,000 annual bonus, and $7,000 in annual equity.
While Nike has a definite edge in the competition for tech talent, there are plenty of other organizations to explore if you have the skills to succeed in a tech role.
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